Monday, 25 October 2010

eXpansys Launch at Sketch Gallery, Mayfair, Friday 22nd October 2010

We were commissioned by Brazen PR to film the eXpansys launch of Jason Bradbury's tech talks at Sketch Gallery, in Mayfair, London. The hi-tech cube gallery at Sketch with projections running the entire length of each of the walls, was the ideal space to launch Jason's vlogs and premiere the Bradbury & Jones head-to-head which we had filmed the previous week.




The theme of the event was inspired by Jason likening his role at eXpansys to being 'the new kid in the technology sweetshop' with the latest gleaming gadgets sat amongst glistening displays of multi-coloured sweets. Tasty!


We shot the event on our Sony EX1R. There was a quick turn around needed for the client so we edited over the weekend in Final Cut and gave the footage some sparkle using Color. The finished film can be viewed on the eXpansysTV YouTube channel.

Friday, 15 October 2010

Filming Peter Jones & Jason Bradbury's 'Head to Head', Friday 15th October 2010


During our day's filming at Dragon Peter Jones' headquarters we set up a black backdrop in the boardroom  and used our three-head Dedo lighting kit to recreate the iconic 'Alas Smith & Jones' head-to-head sketch but this time starring Bradbury & Jones with a gadgety twist...

Setting up the shot.
As part of their online marketing campaign for client eXpansys, of which Peter Jones is a major share holder, Brazen PR came up with the ingenious idea of recreating the classic sketch and we were commissioned to film the scene and script the introduction using 'Does size really matter?' as the inspiration.
Nearly ready to roll...
Jason and Peter were more than game for a laugh as they went head to head to discuss the merits of tablet computing with the Apple Ipad versus the Samsung Galaxy Tab. As tech whizz Jason sparred with the famous Dragon, Peter Jones revealed his passion for geekery and love of Apple products.
Action!
The scene was filmed in just one take and the result was a sparkling dialogue that dipped into hilarious innuendo creating a wonderful viral teaser for their 'head to head', part of eXpansys online marketing campaign.

Joe, '90s kid', rubbing shoulders with the rich and famous.

The completed film is to be premiered at the official launch of Jason's tech talks for eXpansys later this month and posted on YouTube.

Peter and Jason proudly show off their 9.7" and 7" inches.



Filming Jason Bradbury's tech vlogs for Brazen PR client eXpansys

Little Wonder were commissioned by Brazen PR to film a series of tech vlogs with Jason Bradbury of Channel Five's The Gadget Show to be launched on YouTube as part of a marketing campaign for online technology store eXpansys.


We filmed at the offices of Dragon Peter Jones who sits on the board of eXpansys and who had kindly given us the use of his boardroom for the day. His offices are adjacent to the famous Queens Tennis Club in Kensington who kindly allowed us to film Jason riding his electric bike around the grounds to demonstrate the HD camera on the HTC Desire smartphone.






Jason was an entertaining guy and great fun to work with as we also filmed reviews of the Motorola Milestone II and the Blackberry Torch.

Jason reviewing the Motorola Milestone II.
Jason also got on famously with Peter Jones and the results of their collaboration can be seen in our 'Head to Head' video that parodies the famous 'Alas Smith & Jones' sketch.